JOOFWOOF
GRAPHIC DESIGN
RYDER_CUP-01.png

Ryder Cup

Creative concepting for Nike Golf apparel photography

Nike_Golf_Shot_Lay_Downs_0099-bewerkt.jpg
Nike_Golf_Shot_05_0462-bewerkt-bewerkt-2.jpg
Nike_Golf_Shot_Lay_Downs_0017-bewerkt-bewerkt.jpg
Nike_Golf_Shot_07_1228-bewerkt-bewerkt-3.jpg
Nike_Golf_SHOT_01_0213-bewerkt.jpg
Nike_Golf_Shot_03_0374-bewerkt.jpg
Nike_Golf_Shot_04_0440-bewerkt-bewerkt.jpg
Nike_Golf_Shot_06_0086-bewerkt.jpg
Nike_Golf_Shot_02_0301-bewerkt-bewerkt.jpg
Nike_Golf_Shot_07_1228-bewerkt-bewerkt-3.jpg

Role : Co-Creative Concept

Co-Creative Concept : Keith Hawkins

Creative Director : Andy Walker

Design Director : David Small

Production + Art Direction: HarrimanSteel

Photography : James Pearson-Howes

Photography concepting for Nike Golf’s Ryder Cup collection

Art direction followed the idea of Europe vs USA, red vs. blue, and igniting youth culture and interest in golf.